Editorial policy
How we research, write, fact-check, and update content at AccidentLawyerReview.
Research process
Every editorial piece — city ranking, firm review, pillar guide — starts with a documented research brief that specifies the topic, primary keyword, required sources, and editorial angle. We don't write to chase keywords; we write to answer real questions that real readers have at specific points in their journey.
For firm reviews and rankings, our researchers pull data from:
- Public court records (PACER, state court electronic filing systems)
- State Bar Association public registries
- Avvo, Google Reviews, and BBB profiles (aggregated, not selectively quoted)
- Reputable news coverage of major settlements or verdicts
- Firm-published disclosures (websites, attorney bios, fee statements)
Fact-checking standards
Every factual claim in our content must trace to a public source. Where a source is unavailable, we either label data as "estimated" with the methodology behind the estimate, or we omit the claim entirely. We don't fabricate numbers.
Statistics from government sources (NHTSA, FMCSA, BLS, state DOTs) are always linked to the source. Industry data (Insurance Information Institute, etc.) is cited with publication dates. When data is older than 18 months, we note that explicitly.
Attorney review (Phase 2+)
As we mature, key articles on AccidentLawyerReview are reviewed by US-licensed personal injury attorneys before publication. Reviewer attribution includes the attorney's real name, State Bar number (which any reader can verify), and the date of review.
Reviewer review is for general accuracy, not for endorsement of every claim or recommendation. Reviewers are paid for their time. They are not our attorneys, and reviewing our articles does not create an attorney-client relationship with our readers.
We never publish an attorney byline without independently verifying that attorney's Bar credentials on the relevant State Bar website.
Advertising and affiliate disclosure
AccidentLawyerReview may receive compensation in the following ways:
- Referral fees from pay-per-call networks. When a reader calls a tracked phone number on our site and the call meets the network's qualification criteria (typically duration + state), we receive a fee.
- Lead-gen referrals. When a reader submits a contact form and we route the inquiry to a vetted attorney, we may receive a per-lead fee.
- Affiliate links. Some outbound links to third-party services (legal document tools, etc.) may be affiliate links that pay us a referral commission.
- Sponsored placements. A firm may pay to appear in a "Featured Partner" slot on certain pages. These placements are visually distinct from editorial picks and are clearly labeled "Sponsored."
Compensation never influences our editorial rankings. Our Top-5 lists are determined by our published methodology, not by which firms pay us most. The editorial team that ranks firms does not have visibility into per-firm referral revenue.
If a Featured Partner on a page also appears in our editorial Top-5, we disclose this explicitly. We never present sponsored content as editorial.
Editorial independence
AccidentLawyerReview is owned and operated independently. No law firm, legal directory, or lead-gen network has equity in the publication or editorial control over our content. We can — and do — write negatively about firms that pay us, and positively about firms that don't.
Corrections policy
We aim to verify and correct material factual errors within 48 hours of notice. When we make a substantive correction, we add a note at the bottom of the affected page identifying what changed and when.
Spotted an error? Let us know.
Reader complaints
If a reader has a complaint about a firm they contacted through our site, we want to know. Complaints help us refine our rankings. Send them to editorial@accidentlawyerreview.com.
Updates to this policy
This editorial policy may evolve as our publication grows. Material changes will be noted at the top of this page. Last updated: 2026-05-20.